Jeanne Owens, author

Blog about author Jeanne Owens and her writing

The Best Way to Promote Your Books

3 Comments

Nicholas C. Rossis

What is the best way to promote your books?

The answer comes from an interesting article on GrowSurf.com that explained the power of referral marketing. According to the Word of Mouth Marketing Association (WOMMA), there are more than 2.4 billion brand-related conversations every day in the US alone. Sharing is an innate human trait, and people are always interested in talking about their favorite products/services.

Leveraging word-of-mouth is one of the best marketing decisions you can make. Referred customers are more loyal, less likely to churn, and are a cost-effective way to sustainably grow your business.

Referral advertising | From the blog of Nicholas C. Rossis, author of science fiction, the Pearseus epic fantasy series and children's book

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The power of referral marketing:

Here are some incredible numbers that show the power of referral marketing:

  1. People who were referred by their friends are 4x more likely to make a purchase (Nielson)
  2. 84% of consumers trust the recommendations of others over other forms of marketing (Nielson)
  3. The lifetime…

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Author: jowensauthor

I'm a geeky, animal/cat-loving author of Fantasy and YA Fiction. I'm a supporter of animal charities such as the WWF. I'm also a fan of anime and sci-fi/fantasy. I'm an avid reader as well, and enjoy mainly reading fantasies, mysteries, and books about animals. I have a B.A. in History with a minor in English. I also dabble in making jewelry, reading tarot, and am interested in the paranormal. You can find out more about me and my various books and writings at my website: http://jeanneowens.weebly.com. You can also find me on Facebook, Google+, Tumblr, Twitter, Goodreads, and Pinterest.

3 thoughts on “The Best Way to Promote Your Books

  1. Thank you for sharing, Jeanne! I guess it all boils down to, if you like a book, tell your friends 🙂

    Liked by 1 person

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